Conversion Innovations rolled out their new product, LYTIKS in 2010 along with a new CEO and some key personnel changes. They also wanted to expand their brand reach in the marketplace and take the company to a new level.
How to attract and engage a new audience and make them take notice in the increasingly competitive world of metrics and analytics?
Conversion Innovations teamed up with BuzzFlix to conceptualize, create and produce the weekly web show ‘20on5’ where movers and shakers from Boston and New England are interviewed, in-studio, one-on-one, for 20 minutes on five key topics affecting business today.
After only a few weeks on ‘air’ the show has already been host to some of Boston’s most influential business innovators and more are being booked every week.
20on5 allows Conversion Innovations to use their deep knowledge and that of some of Boston’s best, to educate and illuminate a growing audience, all the while expanding the companies brand reach and image in the marketplace.