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Category Archive for: ‘Web Video’

Home / Web Video

Are you showing them what you’re all about? 0

It’s not news that video is the way savvy businesses are showing their customerswhat they’re all about.  If you’re not using video as part of your website yet, here are a few pointers to get you in the game with this very powerful marketing tool in 2011.

Websites are getting simpler.

The trend now is towards less text, less content and more video. It makes sense because your customers shouldn’t have to figure out what they want by fishing through your site. You need to lead them through it. It’s called User Interface Design and it’s changing the way websites are made. Video can explain what would take pages of text, in a couple of minutes. And it’s a lot more fun to watch.

Production costs are low.

You can have the video you want without breaking the bank. It’s a digital world and that means producers keep everything from shooting your video to uploading to your site in the digital realm. This is a very good thing for you. It means cheaper production costs and higher quality video for your business. An experienced, talented video producer can give you a whole lot of bang-for-your-buck in 2011.

Your competition is doing it.

It’s really just a matter of when, not if you’ll start using it. Trust me. Once you’ve produced the right videos for your business, you can start putting them on YouTube with your own page, tweeting about it, facebooking and telling them about it on LinkedIn all in addition to hosting it on your site. Social media will work for B2B and B2C if you use it.

Posted on: 04-27-2011
Posted in: Web Video
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We loved working with Mark and his team! As a designer of user experiences it’s my job to convey a ton of complex information in a very short space of time. Video is one of the best ways to do this and that’s why we chose video as our primary marketing tool. We approached BuzzFlix with the challenge of getting our message to our clients in a elegant and remarkable way, and that’s exactly what they did. Mark’s team makes the entire production process easy and stress free. We’ve already recommended BuzzFlix to half a dozen of our clients and friends. I’m really looking forward to the next time we work together.

Richard Banfield

CEO,
Fresh Tilled Soil

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